Microsoft implemented a new strategy for the software industry, providing a consistent user experience across all smartphones using the Windows Phone OS. As the smartphone industry boomed in the late 2000s, Microsoft had struggled to keep up with its rivals in providing a modern smartphone operating system, falling behind Apple and Google-sponsored Android in the United States. The European Union imposed another fine of €899 million ($1.4 billion) for Microsoft’s lack of compliance with the March 2004 judgment on February 27, 2008, saying that the company charged rivals unreasonable prices for key information about its workgroup and backoffice servers. Relatively strong sales of both products helped to produce a record profit in 2007. Microsoft Office 2007, released at the same time, featured a “Ribbon” user interface which was a significant departure from its predecessors.

Design Review Board

  • The company has a history of antitrust battles in the U.S. and Europe, with over €2 billion in EU fines previously imposed for similar abuses.
  • Bill Gates claims the cap on H1B visas makes it difficult to hire employees for the company, stating “I’d certainly get rid of the H1B cap” in 2005.
  • On October 26, 2015, the company opened its retail location on Fifth Avenue in New York City.
  • In June 2016, Microsoft announced a project named Microsoft Azure Information Protection.
  • On August 20, 20 Microsoft employees and their allies were arrested after refusing to disperse from a protest on Microsoft’s Redmond, Washington campus.

In 1990, the Federal Trade Commission examined Microsoft for possible collusion due to the partnership with IBM, marking the beginning of more than a decade of legal clashes with the government. Microsoft released its version of OS/2 to original equipment manufacturers (OEMs) on April 2, 1987. IBM had copyrighted the IBM PC BIOS, so other companies had to reverse engineer it for non-IBM hardware to run as IBM PC compatibles, but no such restriction applied to the operating systems.
The increased necessity for remote work and distance education drove demand for cloud computing and grew the company’s gaming sales. On September 21, 2020, Microsoft announced its intent to acquire video game company ZeniMax Media, the parent company of Bethesda Softworks, for about $7.5 billion, with the deal expected to occur in the second half of 2021 fiscal year. In February 2019, hundreds of Microsoft employees protested the company’s war profiteering from a $480 million contract to develop virtual reality headsets for the United States Army. In December 2018, Microsoft announced Project Mu, an open source release of the Unified Extensible Firmware Interface (UEFI) core used in Microsoft Surface and Hyper-V products. In May 2018, Microsoft partnered with 17 American intelligence agencies to develop cloud computing products.

Corporate identity

On October 25, 2001, Microsoft released Windows XP, unifying the mainstream and NT lines of OS under the NT codebase. Branching out into new markets in 1996, Microsoft and General Electric’s NBC unit created a new 24/7 cable news channel, MSNBC. Backed by a high-profile marketing campaign and what The New York Times called “the splashiest, most frenzied, most expensive introduction of a computer product in the industry’s history,” Windows 95 quickly became a success. Other companies like Borland, WordPerfect, Novell, IBM and Lotus, being much slower to adapt to the new situation, would give Microsoft market dominance. With a few exceptions of new companies, like Netscape, Microsoft was the only major and established company that acted fast enough to be a part of the World Wide Web practically from the start. It shipped on July 21, 1993, with a new modular kernel and the 32-bit Win32 application programming interface (API), making it easier to port from 16-bit (MS-DOS-based) Windows.

Board of directors

On March 13, 2020, Gates announced that he is leaving the board of directors of Microsoft and Berkshire Hathaway to focus more on his philanthropic efforts. Microsoft is ranked No. 14 in the 2022 Fortune 500 rankings of the largest United States corporations by total revenue; and it was the world’s largest software maker by revenue in 2022 according to Forbes Global 2000. On July 2, 2025, Microsoft announced it would cut nearly 4% of its workforce, around 9,000 jobs, to control costs amid heavy AI infrastructure spending, while also restructuring management and streamlining operations.

  • The company was the official jersey sponsor of Finland’s national basketball team at EuroBasket 2015, a major sponsor of the Toyota Gazoo Racing WRT (2017–2020) and a sponsor of the Renault F1 Team (2016–2020).
  • It launched an alliance with Nokia in 2011 and Microsoft worked closely with the company to co-develop Windows Phone, but remained partners with long-time Windows Mobile OEM HTC.
  • MSDN also offers subscriptions for companies and individuals, and the more expensive subscriptions usually offer access to pre-release beta versions of Microsoft software.
  • In July 2024, it was reported that the company was laying off its diversity, equity, and inclusion (DEI) team.
  • The acquisition positioned Microsoft to grow its presence in the market of providing online education to large numbers of people.
  • In February 2019, hundreds of Microsoft employees protested the company’s war profiteering from a $480 million contract to develop virtual reality headsets for the United States Army.

1994: Windows and Office

The Human Rights Campaign Corporate Equality Index, a report of how progressive the organization deems company policies towards LGBT employees, rated Microsoft as 87% from 2002 to 2004 and as 100% from 2005 to 2010 after it allowed gender expression. Bill Gates claims the cap on H1B visas makes it difficult to hire employees for the company, stating “I’d certainly get rid of the H1B cap” in 2005. The group, accessed “a very small percentage” of Microsoft corporate email accounts, which also included members of its senior leadership team and employees in its cybersecurity and legal teams.
The specific computer programs used in the process fall under the Azure Machine Learning and the Azure IoT Hub platforms. Developed in part by researchers from Kindai University, the water pump mechanisms use artificial intelligence to count the number of fish on a conveyor belt, analyze the number of fish, and deduce the effectiveness of water flow from the data the fish provide. In August 2018, Microsoft released two projects called Microsoft AccountGuard and Defending Democracy. On June 4, 2018, Microsoft officially announced the acquisition of GitHub for $7.5 billion, a deal that closed on October 26, 2018. The project is dubbed “Azure Government” and has ties to the Joint Enterprise Defense Infrastructure (JEDI) surveillance program.

In 2015, the construction of a data center in Mecklenburg County, Virginia, led to the destruction of a historic African American cemetery despite archeological recommendations for preservation. On July 29, 2015, Windows 10 was released, with its server sibling, Windows Server 2016, released in September 2016. On January 21, 2015, Microsoft announced the release of its first interactive whiteboard, named Surface Hub. On September 15, 2014, Microsoft acquired the video game development company Mojang, best known for Minecraft, for $2.5 billion.

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At the time, data centers consumed up to 2% of all global electricity, and this amount was projected to increase. Noted for its internal lexicon, the expression “eating your own dog food” is used to describe the policy of using pre-release and beta versions of products inside Microsoft to test them in “real-world” situations. Helpful people can be elected by peers or Microsoft employees for Microsoft Most Valuable Professional (MVP) status, which entitles them to a sort of special social status and possibilities for awards and other benefits. Free technical support is traditionally provided through online Usenet newsgroups, and CompuServe in the past, monitored by Microsoft employees; there can be several newsgroups for a single product.
Microsoft also subsidizes regional public transport, provided by Sound Transit and King County Metro, as an incentive. It created one of the world’s largest private bus systems, the “Connector”, to transport people from outside the company; for on-campus transportation, the “Shuttle Connect” uses a large fleet of hybrid cars to save fuel. As of January 2011,update it has no products that are completely free from PVC and BFRs.needs update Microsoft’s timeline for phasing out brominated flame retardant (BFRs) and phthalates in all products was 2012 but its commitment to phasing out PVC is not clear. In 2013, Microsoft agreed to buy power generated by a Texas wind project to power one of its data centers.
More recently, it has been criticized for its role in providing services to Israel during the Gaza war. Under Nadella’s direction, the company has expanded its video gaming business to support the Xbox brand, establishing the Microsoft Gaming division in 2022 and the acquisition of Activision Blizzard for $68.7 billion in 2023. During the 41 years from 1980 to 2021 Microsoft released 9 versions of MS-DOS with a median frequency of 2 years, and 13 versions of Windows with a median frequency of 3 years. When you sign in to your Google Account, all the Google services you use work together to help you get more done. Your Google Account helps you save time by automatically filling in passwords, addresses, and payment details using the information you’ve saved to your account. No matter which device or Google service you’re using, your account gives you a consistent experience you can customize and manage at any time.